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Riding the big New Green Wave: The Club of Pioneers is a BMW driven community that cares for the big environmental topics of our time: climate change, pollution. Main idea: Make your statement for clean energy and show it to the world, as clean and pure as a beam of light in an Austrian ice cave. Thus the COP brings together indivduals and organisations interested in shaping the future in alternative energy solutions with new ideas. Chilly!

textbyte supported the creative process by developing features and ideas to be launched during the whole COP campaign, integrating real world and online events.